How it works
From your first idea
to your first launch.
We manage the work. You approve the direction, the samples and the spending.
- 01 / 05
Plan
Decide who you are making for, what to launch and what to spend.
CustomerCollectionBudget You receive
- Customer and market direction
- Collection priorities
- Budget and staged launch plan
Your decision
The launch brief, spending plan and development scope.
Studio leads the research and launch plan.
- 02 / 05
Brand & collection
Give your brand an identity and your first collection a clear direction.
IdentityDesignsMaterials You receive
- Brand identity and guide
- Collection designs
- Material and cost direction
Your decision
The identity, collection designs and cost direction.
Studio coordinates identity, design and collection planning.
- 03 / 05
Develop & approve
Get the fit, finish and cost right before committing to production.
SamplesSpecificationsMarket checks You receive
- Reviewed samples and specifications
- Checklist for selling in your chosen market
- Production quote and approval record
Your decision
Samples, specifications, quantities and the production quote.
Studio coordinates development with the sampling and technical teams.
- 04 / 05
Produce & prepare
Make the collection. Prepare the store, campaigns and delivery alongside it.
ProductionOnline storeDelivery You receive
- Production and quality updates
- Store and campaign previews
- Delivery and launch-readiness plan
Your decision
Launch readiness, customer-facing content and campaign spending.
The production team makes and checks the collection; Studio prepares the store and campaigns.
- 05 / 05
Launch & learn
Launch the brand, review the response and decide what comes next.
CampaignsResultsNext collection You receive
- Live launch campaigns
- Sales and campaign review
- Next-step and reorder recommendations
Your decision
Changes to campaign spend, further work and any repeat production.
Studio runs the campaigns and reviews results with the delivery and support teams.
Every commitment,
agreed with you.
Know what happens next and what it costs before we move ahead.
Scope & fees first
Development, production and campaign spending are reviewed separately.
Changes need your approval
Any change to the plan comes back to you with its cost.
A practical schedule
Allow for sample reviews, market checks and delivery. We keep you updated.
Before we begin.
Can I come to you with just an idea?
Yes. Bring what you want to build and anything you know about your customer, budget or timing. We help turn that into a practical starting point. You do not need a finished collection or a complete brief.
Can you help if part of the brand already exists?
Yes. We review what you already have and agree where to begin. An existing identity, collection or store can become part of the launch plan; the scope is built around the work you need.
Can I keep my own manufacturer?
Yes. We can focus on your brand, collection, store and launch while working alongside your existing manufacturer. We agree responsibilities before starting.
What files and accounts will I receive?
Your proposal lists the files, accounts and other deliverables included in the work, along with their ownership and usage terms. Depending on the scope, these may include brand artwork, garment instructions and access to your online store. We agree what is handed over and when before work begins.
Start with what you have in mind.
An idea, a collection in progress or a brand ready for its next step. Your first conversation is free.
Talk about your idea